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6 tools for checking website page loading speed and what to do with it in 2023

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LOADING.express
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3 min read

As Alexey from loading.express, a service that measures website loading speeds, I've previously detailed 20 similar services in a past article that garnered over 123,096 views. Now, I'm here to provide an updated list of tools and information.

A slow website can be a killer for sales, conversions, and overall mood. I'll take two websites as examples and show step-by-step how to measure their loading speeds, what to look for in the measurements, and what to do with the results. It's important to note that a website can be slow not just on a PC, but also on mobile devices. If your website is slow on a PC, it could mean big trouble as it may not open at all or cause browser crashes on mobile devices.

Here are the top services for measuring website loading speed in 2023:

  1. PageSpeed Insights - A popular worldwide service that checks from the USA or Europe.

  2. Loading.express - A popular service that checks website speed after PageSpeed. Checks are conducted from servers in Moscow, Novosibirsk, and Germany.

  3. Lighthouse 10 - An engine from PageSpeed. It works like PageSpeed, but without unnecessary interfaces and from Moscow.

  4. TTFB - Measures server response speed in real time. Measurements are taken from Moscow, Novosibirsk, and Germany.

  5. Core Web Vitals - Live data directly from the Google CRuX database.

  6. Extension for Chrome or Yandex Browser - A convenient tool for checking website loading speed in one click.

Now, let's see how to measure website loading speed in 2023. I'll use the website dohome.ru as an example to show how to conduct a comprehensive audit of website loading speed. Here's how I do it:

  • Open the website that needs to be measured. Click on the extension button from item 6 above. Perform the measurement. Get the measurement results.

  • At the bottom of the report, we see two buttons. Click both. In the new windows, measurements open - one, two.

  • Analyze the indicators, first of all, look at the red and yellow values.

  • Then go to the top menu of the loading.express website. Hover the cursor over "Services". Click this.

  • Throw your website for checking and wait until it is filled with data. The important value here is "Median", it should not be higher than 0.4.

Now, we need to check what real visitors get on your website. For this, we need to get "live" data, which Google carefully collects for us every month, for each website, in each country. Any measurements by services can show anything. Your task is to understand what visitors actually get in terms of loading speed.

If you are a developer, then you know what to do. If not quite, then write, we will conduct training. If you are a website owner or marketer, then for you simple designations. Remove red. Add green. All red indicators say that the norm is exceeded, which means you need to work with this. Let's take a website from the fresh rating of the top medical clinics in Russia and show on its example what exactly is wrong with it and what to do. The measurement on loading.express shows 2 out of 10 points.